Can have a powerful impact as they go to market. Many Social Software Providers Will Become Extinct “Trilobites” –Avoid Them Now This is just the start, expect more consolidation, and market changes, to protect your bets from investing in a Trilobite, it’s important you pay attention to the trends at hand. Continued acquisition of social point products to build SCRM Suites. Expect more VC funding into this space for point product social software firms to acquire supplementary vendors to increase user base, and increase the number of SCRM use cases. Lithium wasn’t the first.
Jive Software acquired Filtrbox
Social monitoring firm, but they didn’t have the large enterprise footprint that Scoutlabs currently does. We also saw Twitter client CoTweet be acquired by direct/email marketing firm Exact Target. Tip: Watch for the investment pattern at the VC level to see how they pull their portfolio together. It’s commonly known that VCs will make British Student Phone Number List introductions between their portfolio investments and encourage them to partner and eventually align. Expect a new class of social business consulting firms to emerge. Dachis Group has assembled the right team, and has first mover opportunity to beat McKinsey.
Deloitte, and system integrators
To the punch. They have thought leadership, research, strategy, implementation, and support. What’s missing? Expect them to acquire or build an enterprise software suite that connects disparate systems together (much like Salesforce Chatter). Despite their huge talent draw, their biggest challenge won’t be going to market (it’s mainly green playing field) but Germany Phone Number List the internal culture strife as many independent voices, egos, and styles are forced to work together. I must say, if they can pull it off, then they can help their customers with the same problem. Don’t expect a Social CRM suite to emerge that “does it all”.